Marketing with emails
In combination with search engine optimization, excellent design, articles and pay per click articles, marketing with emails provide you with superb sales conversions. Other benefits gained when marketing with emails include:
- The opportunity to promote products and services to clients even when they are not browsing through your site.
- Reminding the clients about your site, company, offers and superior service.
- A way to build long term customer relations.
- Expanding your market since clients are constantly reminded of your products and if happy will refer others to your site.
- Gaining return visits to your site when you include links to the site that the user has to follow to read full articles or make use of opportunities offered in the e-newsletters.
- Fast delivery of messages. With normal mail it can take up to two weeks for delivery of newsletters, but when marketing with emails, your messages are received within 5 to 10 minutes from sending them. As little as 3% takes just under 12 hours to reach their destination.
- Fast response. The idea with promotions is to get people to react on specials. With e-newsletters you can bank on receiving responses within 48 hours of delivery of the messages.
- The users receive the messages even when they are not online.
- The majority of online users check their inbox whenever they go online. With more and more people using broadband connectivity, most users now read their mail on a daily basis.
- Well crafted e-newsletter messages with a combination of information, links and prompting for action in a concise form, lead to high sales conversions.
- Provide a way to build customer relations and build credibility with clients.
- Excellent method for retaining existing customers.
- Can be used to build a referral network through incentives and free offers for telling friends or forwarding the messages.
- Easy monitoring of promotion efforts through the embedding of images which are recalled from the server when the user takes a certain action. As an alternative tracking software can be used or the raw web log utilized.
Building the mailing list
One of the biggest problems businesses face when marketing with emails is to get a subscriber base. Intoweb offers our clients ways to build opt-in lists from their websites that can be maintained easily. By making use of auto responders, subscriber forms, and tell a friend options, mailing lists can be developed.
When businesses make use of the Intoweb affiliate program they can also obtain valuable leads as Intoweb writes informative articles about the client site and when the user clicks on the banners or links in the articles, they are taken through to the client landing pages where they can request more information or subscribe to the e-newsletters. As all the sites in our affiliate network have high rankings, and these articles are keyword enriched, the articles receive a lot of traffic and thus help to build your mailing list.
Marketing with emails management
The process of marketing with emails is streamlined by Intoweb to help our clients receive the maximum benefits without spending hours on building the e-newsletter campaigns.
Intoweb provides solutions to delivery problems
Many people believe that marketing with emails cannot be effective because of filters blocking content and users not opening their messages or responding to offers. This may be so if the campaigns are not properly managed, but with Intoweb high success rates are guaranteed because we make use of ethical and spam free methods.
- We avoid the use of words that may cause filters to block the incoming messages.
- We provide unsubscribe options and help you to identify addresses that are not valid.
- We help you to monitor the opening and response rate of the messages to quickly identify problem areas and how to rectify them.
- We help you to select the correct subject lines to ensure that the messages are opened, create attention grabbing first paragraphs and concise messages.
The idea is to get the user to act and with our advice and help, our clients get the response rate they want. Contact Intoweb to benefit through marketing with emails.
- Please don't hestiate to contact us if you have any questions regarding our Packages, Services or Articles by sending us an E-mail: info@intowebmarketing.com