AWStats is a powerful and free web analytics tool offered to Intoweb Marketing clients for monitoring and tracking visitors and traffic to client sites. It is an excellent web statistics solution that allows you to measure the performance of your site.
When clients make use of our traffic building packages and host with us, we provide a control panel for the convenience of the clients where they can log in to view the traffic to their sites. It is extremely easy to use and the setup is taken care of by Intoweb Marketing. Should you host your site with another service provider, we attach another type of statistics package to provide you the functionality offered by AWStats.
By making use of AWStats the client can easily identify how many visits the website received over a period, where the visits came from, and what keywords were used. We are committed to client and service excellence and thus provide you with a tool to track the success rate of our and your online marketing and optimization efforts. It is also a useful tool for support in customer relationship management as the information contained in the easy to use and understand statistics reports, can be used by the marketing and customer relations departments to adapt promotion and marketing strategies to the needs of the customers.
AWStats Features
The useful features offered include:
- Summary report of monthly, weekly, daily and hourly visits
- Origin of searches according to countries, hosts, authenticated users, unresolved IP addresses, and spiders or bots
- Navigation information according to operating systems and browsers used
- Visit duration and pages viewed
- Pages used as entry and exit points
- File types
- Referrals by search engines, inbound links, directories and direct typing of the web address
- Percentage of visitors who added the site to their favorites
- Number of return visits to the site
- Number of unique or first time visits to the site
- Main key phrases and keywords used
- HTTP and other error messages displayed such as "Page not Found"
The statistics package makes it possible to identify the most popular time of the day, most popular days and even track whether a specific page provides a return on your marketing investment. You can also see the bandwidth used, time spent on a page and whether an action was taken. This provides you with a means to identify weak areas on the site and the most popular pages. Since the keywords and key phrases are listed, you can identify whether the optimization process is working.
We use the data from the AWStats package attached to your site to track the performance of the site and identify areas where we need to adapt keywords and optimization to ensure ongoing success and growth of your business online.
Benefits of a traffic or web analytics tool
The AWStats package thus provides our clients with several advantages because of its comprehensiveness, accuracy, and easy of use:
- Ability to track from where visits originated and thus adapt submission strategies to target specific countries or regions where your main clients reside.
- An excellent support tool for the marketing department as you can identify products and services most viewed.
- Ability to track sales conversions and actions.
- A means to monitor overall performance as well as performance of specific marketing efforts.
- A way to identify non-working pages.
You can view your site statistics anytime by just logging into your control panel. We provide our clients with monthly reports and also make use of Google Analytics as confirmation of the AWStats figures.
Add AWStats to your site for free and get your own control panel when you host your site with us or make use of our excellent traffic building packages. From the above, you can see that your company benefit in more than one way when making use of our traffic building and web analytic tools. Contact us to add the most comprehensive web traffic monitoring tool to your site.
- Please don't hestiate to contact us if you have any questions regarding our Packages, Services or Articles by sending us an E-mail: info@intowebmarketing.com
